Catching glimpse of the much touted iPhone recently, I figured that it would quite a while before I would be part of the Joneses for this trend.
To my surprise, my dearest MOO decided to give me an early christmas present. So, I am a new owner of a hacked-in-asia iPhone.
Marketing can be likened to a huge mad scientist experiment. We all know the rough formulation: 4 P’s (Product, Price, Place & Promotion). Though the exact mix of each varies & is often a mystery. A myriad of companies could not tell their marketing foot from their marketing arm, and others take to it like a duck to water.
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